Conference Highlights
Thank you for attending the 2009 Get in the Game: Smart Moves to Optimize Marketing ROI conference. Your participation and continuous support made this one of the most successful event for the MN AMA. In the upcoming weeks, we will continuously adding various information highlights to the website. In the meantime, please share your experience with us through our blog post: A Mosaic of MN AMA Annual Conference Reflections.
Please find the speakers presentations, Podcasts and handouts below for all available speaker presentations. Additional photos and video highlights will be added in the upcoming weeks. We are in the process of adding all available podcasts to the MN AMA iTunes store for alternative download. Please click here to subscribe. Please note that we can only provide speaker presentations and podcasts for participating speakers only.
- Photo Gallery
- Presentations & Podcasts
Keynotes
- Lovemarks- The Future Beyond Brands, John Bowman & Peter Hubbell
- Optimizing Customer Loyalty, Margaret Murphy Download PDF
- DQ - A Smile and Story: Innovation and an Iconic Brand, Michael Keller Download PDF
John Bowman & Peter Hubbell
Margaret Murphy
Michael Keller
Track 01: Customer Loyalty
- Branding in a Post-Branded World, John Salem Baskin Download PDF
- Marketing Momentum: How to Generate Consistent Growth, Steve McKee
Steve McKee
John Salem Baskin
Track 02: Marketing Innovation
- Innovating to Address the New Consumer of Today, Bahram Akradi Download PDF
- Engaging Customers in a New Reality, Ed O’Boyle Download PDF
- Launching a Revolution: Marketing FlexPerks Visa Reward Cards, Bob Daly Download PDF
Bahram Akradi
Bob Daly
Track 03: Achieving Accountability
- Best Practices for Design and Implementation of Strategic Segmentation, Joan Palmquist Download PDF
- After the Click: Using Analytics to Improve the Performance of Your Online Marketing Campaigns, Benjamin Rudolph Download PDF Download Tips
Top 10 Ways to Improve Your Web Site User Experience Download PDF - Are You Leaving Money on the Table?, Dom Rossi Download PDF
Benjamin Rudolph
Dom Rossi
Track 04: Social Media
- Beyond the Hype: An Introduction to Social Media, Nancy Lyons & Meghan Wilker Download PDF
- Beyond Social Media, John Olson
- It's Not What You Say That Matters, It’s What You Do, Paul Isakson Download PDF
Geek Girls
John Olson
Paul Isakson
View Our Videos
Video courtesy of McCoy and Associates. For more MN AMA videos, please visit our YouTube channel.
Video courtesy of McCoy and Associates. For more MN AMA videos, please visit our YouTube channel.
Video courtesy of McCoy and Associates. For more MN AMA videos, please visit our YouTube channel.
Video courtesy of McCoy and Associates. For more MN AMA videos, please visit our YouTube channel.
Video courtesy of McCoy and Associates. For more MN AMA videos, please visit our YouTube channel.
“I feel like I'm still soaking it all in. I got to go back to the office and apply it but I really like the breadth of the offerings. The keynote speaker, John (Moore) was great… He was very engaging, also very relevant and it wasn't just entertaining. And I won one of those Starbucks gift cards, so that helps.”



